In a world where labels are thrown around and rarely fully understood, one that comes up a lot is entrepreneur.  This elusive title is generally worn with pride.  We think of it as being different, outside the box, cutting edge, creative and a host of other adjectives.

The truth of the matter is that the definition of entrepreneur is “a person who starts a business and is willing to risk loss in order to make money”. So how did such complimentary adjectives come to surround a word that really isn’t very interesting at all? Because the person who is willing to take such a risk is made up of some admiral qualities that surround them in creativity and mystique. According to Entrepreneur Magazine ( there are 12 qualitative indicators of being an entrepreneur:
Take action
Don’t ask permission
Welcome change
Love a challenge
Recover quickly
Focus on what matters
Obsess over cash flow
In truth, I could take this list and actually compare it line for line to symptoms of having
neurological disorganization as we would look at for a candidate for Crossinology
Brain Integration Technique. As an adult, entrepreneurs are revered for these qualities but as a child, taking action could look a lot like impulsiveness, not asking permission could be seen as defiant, and welcomes change could be seen as difficulty completing tasks. So how do words with such negative connotations in childhood end up on the hot list of popularity as an adult?
Perseverance and creativity. As per stated above, most entrepreneurs view themselves in some
way as an outsider, not fitting into traditional molds and settings. Without going into the
neuroscience of how this brain functions physiologically, most entrepreneurs would be
considered Gestalt dominant in cerebral processing. This makes them outrageously creative and
with creativity comes a whole host of tools to manipulate the systems around you to work for you
instead of constantly working against them. From a young age, entrepreneurs learn to surround
themselves with the people who make them most efficient. In fact, there are theories that being
a dyslexic entrepreneur makes you more likely to be a serial entrepreneur, grow your business
faster, and hire more employees (
entrepreneurs-are-the-most-successful-leaders-2/). All great things for the economy! However,
some of the drawbacks of such a gifted mind can be overthinking, disorganization, hyper
focused on finances, fear, and believe it or not, low self esteem. This combination can lead to
unnecessary stress and a stressful state of being that is a breeding ground for anxiety and
associated physical problems (i.e. ulcers). Fortunately, CrossinologyBrain Integration Technique
can help to balance these negative associations while providing structure and strength to the
creative genius that keeps new innovations and ideas a driving force in the world today.